This challenge won’t solely improve consideration and help, early detection, remedy in addition to palliative care of the illness (breast most cancers) however it is going to additionally increase funds for indigent sufferers by way of the public sale of the items in our pink-themed assortment and 20% proceeds from gross sales.
Over 100,000 Nigerians are recognized with most cancers yearly and 80,000 dies of the illness; that is an alarming determine and it’s on the core of the drive behind this initiative. The marketing campaign is proudly supported by BellaNaija, CNN, Ebonylife TV, TVC, The Place Eating places, This Day Type journal, Vanguard Attract Journal, The Solar Newspapers, Glintz Pictures, and Bm Professional Make-up.
In line with Gbenga Ayo-Dada, the inventive director of Gbenga Artsmith Jewellery,
“My first ‘encounter’ with breast cancer was 20 years ago when my mum lost one of her closest friends untimely to breast cancer. She was a pioneer in the event decoration industry of Nigeria. Cancer nipped her very promising career in the bud. This year again, we lost another family friend to breast cancer. She was a formidable force by many standards; an accomplished lawyer both in public service and private legal consultancy. One day, I realized that we will continue to lose great assets to this merciless disease if we do not rise to fight it any way we can. By the way, 85% of my clientele base is made up of women and so what affects women invariably affects my brand.”
Modelling the items from the “Life On The Pink Lane” collective are Miss Nigeria 1979 and lawyer (Helen Prest-Ajayi), celeb dressmaker (Lanre Dasilva-Ajayi), Model and Advertising strategist/Gospel recording artiste (Tolu Odukoya-Ijogun), Actor/Producer (Kemi Lala-Akindoju), Founder, Guardians of Hope Basis (Bosun Adewale) and three breast most cancers survivors (Chinenye Okeke, Kesiena Martins and Halima Okafor)
Halima Okafor is a 29-year outdated Affected person Navigator with RFCA and breast most cancers survivor. She was recognized with the illness when she was solely 23 years outdated. At this time, she is complete once more; Ransomed, healed, restored!
Chinenye Ngozi Okeke is a realtor and a 31-year outdated breast most cancers survivor. She would have been a part of the statistics of most cancers deaths if not for early detection and remedy. In line with her, she overcame most cancers first from the place of her thoughts; selecting as an alternative to deal with her work, God and His phrase somewhat than the tragedy of the illness. At this time, she doesn’t look one bit like what she has been by way of!
Kesiena Martins is a 59-year outdated entrepreneur and breast most cancers survivor who was first recognized 10 years in the past. Surviving breast most cancers has, greater than ever earlier than, taught her the ability of religion, prayer, and resilience. In her personal phrases, breast most cancers has “…modified my outlook to life, as a result of it was a close to loss of life state of affairs and also you notice the vainness of life. All you want is peace and contentment.
Pictures: Glint Pictures
Make-up: Bm Professional Make-up
Outfits: Moofa Designs, Lanre Dasilva-Ajayi, Kiks Place, Salt by Damadel
Hair: Demola Did It!
Fascinators: Fascinators by Omoge
Leather-based Headwrap: Ojulewa Studio
Jewellery: Gbenga Artsmith , @kennybankscollection
The submit Gbenga Artsmith Jewellery & CancerAware Nigeria announce Breast Most cancers Consciousness Campaigns themed ‘Life on the Pink Lane’ appeared first on BellaNaija – Showcasing Africa to the world. Learn at present!.